Introducing Thomas & Friends™ Baby Vitamin D3 Drops
It’s recommended that babies have vitamin D every day from birth. So here’s why it matters, how much they need, and why we made Thomas & Friends™ Baby Vitamin D3 Drops with nothing to hide.
The First Kids' Vitamin Countdown Calendar
Keep the chocolate. We just think the December countdown could do a bit more. Meet our limited edition Kids' Vitamin Countdown Calendar: 25 doors, 83 max strength gummies with no added sugar, and a...
Every year, clients wait until December to start thinking about immune support. By then, they’re already playing catch-up. Here’s why October is the real turning point – the nutrients that matter, ...
Why the NHS Recommends Vitamin D
31% of UK adults are vitamin D deficient by the end of winter. Here’s why October is the moment to start supplementing – the science behind NHS guidance, the difference between D2 and D3, and how t...
Late-night leg pain, both shins, gone by morning – it’s one of the most common things parents ask their GP about. Here’s what growing pains actually are, what tends to help on a bad evening, and wh...
Ashwagandha keeps coming up in menopause conversations – and for good reason. A growing body of research has actually studied this herb in perimenopausal and menopausal women specifically. Here’s w...
Fibre has had a headlines moment – but most coverage stops at “good for digestion.” Here’s what it actually does in the gut, what the inflammation research shows, and what the emerging microplastic...
Five Sneaky Ways to Add More Fibre to Your Kids' Diet
Most children in the UK aren't getting enough fibre – but closing that gap doesn't require a single argument at the dinner table. Here are five small, genuinely sneaky swaps that can make a real di...
Here's what biotin actually does – and why pairing it with creatine is a more considered approach than most formulas on the market. Most creatine supplements are single-ingredient products that add...
Taurine shows up in energy drinks, which is probably the only reason you've heard of it, and probably why you assumed it was bad for you. It isn't. Here's what taurine actually does in the body, wh...
Are Eggs Better for You in Autumn? Plus the Other Foods at Their Best This Season
Eggs don’t change nutritionally with the seasons – but how much you need them does. As sunlight vitamin D fades, here’s why eggs and the wider autumn harvest earn their place on your plate.
10 Ways Omega-3 Helps Your Little One's Brain and Body Work
94% of children don’t eat fish. Here’s what omega-3 actually does inside a growing body – from brain development and vision to focus, skin and heart health – and how to close the gap.
Back to School Checklist: Essential Vitamins & Minerals for Kids
Back to school means back to bugs. Here's the essential vitamin and mineral checklist to help support your child's immune system, focus and energy this term.