
What Is Vitamin K2 and Why Does It Matter?
You probably know Vitamin D helps absorb calcium – but do you know where that calcium actually goes? Vitamin K2 is the missing piece most people have never considered, and it plays a surprisin...

Do you still need vitamins in summer?
Many people naturally scale back on supplements during summer, assuming they’re just for cold and flu season. But here's the thing — our bodies don’t stop needing nutrients just because it’s warm o...

Folate & Energy: Why This B Vitamin Matters
Folate may not be the first nutrient people think of for energy, but it plays a vital role in red blood cell formation, cellular repair and energy metabolism. Here’s why vitamin B9 matters more tha...

Fussy Kids? Here Are 10 Expert Tips...
Parenting comes with its fair share of worries, and having a picky eater at the table is a common source of stress. Toddlers are notorious for being fussy eaters, often gravitating towards chicken ...

The Sunday Times has sparked fresh concern about what is really inside some kids’ vitamin gummies. Here’s our perspective, what parents should look for, and why Tonic takes a different approach.

Inside Our STOP THE SCAM Pop-Up
Earlier this month, we opened the doors to our STOP THE SCAM pop-up in Shoreditch, a bold, immersive space designed to challenge an industry stuck in the past, put honesty back at the centre of vit...

Max Strength Vitamins: Why Optimal Doses Are Different to RDAs
Worried about vitamins above the RDA? You’re not alone. Here’s why “maximum strength” doesn’t mean excessive – and how optimal dosing differs from minimum deficiency guidelines.

Vitamin D isn’t just a winter supplement
Most people think Vitamin D is just a winter immunity vitamin. It’s not.

How to Improve Your Kids’ Sleep
Parents know that bedtime can be one of the most challenging parts of the day. From late-night energy bursts to endless “just one more story” requests, helping children settle down can feel impossi...

As the nights draw in and the temperature drops, autumn and winter bring cosy sweaters, hot drinks and, unfortunately, an increased risk of colds and flu.

The role of Vitamin C (it's not just for winter colds)
When most people think of vitamin C, they picture oranges, Tonic Immunity + Vitality drinks, or the go-to remedy for a cold. But this humble vitamin has a much bigger role to play, every single day...

Make your supplement routine more effective
If your supplement routine feels random, ineffective, or overwhelming, it may be time to get more strategic.

Are we all deficient in magnesium?
Written by Natalie Louise Burrows, Nutritionist and Clinic Director at Integral Wellness If there’s one mineral rising fastest in the supplement world, it’s magnesium. The quiet workhorse behind ...


